### This is uBlock's manifesto 1. The **user decides** what web content is acceptable or not in their browser. The uBlock project does not support Adblock Plus' _"Acceptable Ads Manifesto"_, because the _"Acceptable Ads"_ marketing campaign is really the business plan of a for-profit entity. Users are best placed to know what is or is not acceptable to them. uBlock's sole purpose is to give users the means to enforce their own choices.